What began as a guy trying to decorate a wall in his garage evolved into the drag racing collectibles industry.
"I kept hounding this movie-poster dealer for one from Drag Strip Girl," says Mike Goyda, who, in the 18 years since, has become the preeminent purveyor of drag racing memorabilia in the world. "That poster cost me so little, it was amazing – I'm talking $10 or $20. Guys would come by to see the cars in my garage and end up asking me if I could find them a poster, and it just took off from there. I started getting calls from people all over the country. When I got started in all this, there was no real established market; nobody was really dealing in this kind of memorabilia."
Today, Goyda's inventory consists of between 75,000 and 100,000 items. If you can imagine it, he probably has it.