Rudy Nutrition, Inc. (RUNU.PK) is pleased to announce that Doug Herbert, owner and driver of the SnaponFranchise.com NHRA Top Fuel dragster has joined on as a member of the Rudy Nutrition team.  As a celebrity endorser for Rudy Beverage, Doug will make personal appearances and be featured in advertising and promotional campaigns.

Doug Herbert has nine NHRA (National Hot Rod Association) career wins, 320 NHRA races and a racing-based business that bears his name. He is also a four-time IHRA Top Fuel Champion in history by winning the coveted title in 1992, 1994, 1995 and 1996.  Doug recently piloted his 8,000 horsepower machine in his 500th career NHRA elimination round and currently ranks as one of the top 10 drivers for the 2008 NHRA Powerade Championship Series

 

 

 

 

Rudy Nutrition, Inc. (RUNU.PK) is pleased to announce that Doug Herbert, owner and driver of the SnaponFranchise.com NHRA Top Fuel dragster has joined on as a member of the Rudy Nutrition team.  As a celebrity endorser for Rudy Beverage, Doug will make personal appearances and be featured in advertising and promotional campaigns.

Doug Herbert has nine NHRA (National Hot Rod Association) career wins, 320 NHRA races and a racing-based business that bears his name. He is also a four-time IHRA Top Fuel Champion in history by winning the coveted title in 1992, 1994, 1995 and 1996.  Doug recently piloted his 8,000 horsepower machine in his 500th career NHRA elimination round and currently ranks as one of the top 10 drivers for the 2008 NHRA Powerade Championship Series

Earlier this year, Doug established a 501(C)(3) foundation called Put on the Brakes, which was inspired by the loss of his two sons, Jon, 17, and James, 12, in a tragic automobile accident in January 2008. The Foundation will educate teenagers about safe driving through their B.R.A.K.E.S. (Be Responsible and Keep Everyone Safe) program.

“I truly believe in the Rudy message of “dream big and never quit,” said Doug Herbert. “I am committed to seeing Rudy Beverage in the hands of every racing fan throughout the country. I believe in Rudy and in Rudy Beverage!”

Daniel "Rudy" Ruettiger, Founder and Chairman of Rudy Nutrition commented: “A NHRA Top Fuel Dragster can accelerate from zero to 100 in less than a second and can exceed 280 miles per hour in 660 feet. With the help of Doug Herbert, we believe Rudy Beverage will accelerate very fast in consumer sales and brand loyalty. Doug is a personal inspiration to me. His story is a reminder that when we dream big and never quit great things happen.”

In the coming weeks, additional nationally recognized sports personalities who embody the Rudy message of "Dream Big. Never Quit." will to be announced.