O’REILLY AUTO PARTS EXTENDS TITLE-RIGHTS SPONSORSHIP OF SUMMER NATIONALS AT HEARTLAND PARK TOPEKA
"O’Reilly Auto Parts is extremely excited to have the
opportunity to continue our long-term association with NHRA and
Heartland Park Topeka," said Doug Ruble, vice president of marketing
and advertising for O’Reilly Auto Parts. "Our relationship with NHRA
has grown significantly over the years, and we welcome the opportunity
to continue this great relationship and enable our customers to the
amazing experience and excitement of NHRA POWERade Drag Racing."
Few would argue O’Reilly Auto Parts’ deep commitment to NHRA. In addition to the O’Reilly NHRA Summer Nationals, the auto-parts giant maintains title-rights sponsorship of five NHRA POWERade Drag Racing series events, in Houston, St. Louis, Bristol, Memphis, and Dallas. Recently, O’Reilly Auto Parts signed a long-term naming rights deal to historic O’Reilly Raceway Park at Indianapolis, home to the largest drag racing event in the world, the Mac Tools U.S. Nationals. O’Reilly also is the series sponsor of the successful O’Reilly Auto Parts Jr. Drag Racing League, an NHRA series for youths ages 8 to 17.
"O’Reilly Auto Parts continues to be an outstanding partner for NHRA," said Gary Darcy, NHRA senior vice president of sales and marketing. "We appreciate O’Reilly’s significant involvement in NHRA Drag Racing, from our grassroots programs to the NHRA POWERade Series. We look forward to working with O’Reilly Auto Parts for many years to come."
The O’Reilly NHRA Summer Nationals is scheduled for May 30-June 1.
"O’Reilly Auto Parts has been a wonderful supporter of both NHRA and Heartland Park Topeka," said Raymond Irwin, owner of Heartland Park Topeka. "We are proud to continue our relationship with them as we partner together for the 2008 O’Reilly NHRA Summer Nationals."