Technicoat Companies, a worldwide leader in industrial waterproofing and flooring and longtime associate sponsor with Kalitta Motorsports, will be the primary sponsor this weekend, Feb. 11-14, on the 8,000-horsepower, nitro-fueled Top Fuel dragster driven by Doug Kalitta for the 50th annual running of the famed NHRA Winternationals at Auto Club Raceway at Pomona (Calif.), just a few miles from Los Angeles.

Kalitta is the defending Top Fuel champion of the Winternationals.

In addition to Pomona, Kalitta will fly the primary colors for Technicoat Companies at the next Full Throttle Drag Racing Series event in Phoenix next weekend. Future NHRA events featuring the Technicoat Top Fueler will be announced soon.

Technicoat Companies, a worldwide leader in industrial waterproofing and flooring and longtime associate sponsor with Kalitta Motorsports, will be the primary sponsor this weekend, Feb. 11-14, on the 8,000-horsepower, nitro-fueled Top Fuel dragster driven by Doug Kalitta for the 50th annual running of the famed NHRA Winternationals at Auto Club Raceway at Pomona (Calif.), just a few miles from Los Angeles.

Kalitta is the defending Top Fuel champion of the Winternationals.

In addition to Pomona, Kalitta will fly the primary colors for Technicoat Companies at the next Full Throttle Drag Racing Series event in Phoenix next weekend. Future NHRA events featuring the Technicoat Top Fueler will be announced soon.

Technicoat Companies recently introduced a new retail garage floor coating kit and the new cowboy boot-inspired dragster design will be utilized to help promote the new product – A high performance, do-it-yourself kit that Technicoat has been developing for the past two years.

The retail product is a urethane base which provides durability, is wear resistant, long-lasting and is easily cleaned with soap and water. It is also resistant to brake fluid, solvents, gasoline and jet fuel. The kit is available for purchase at www.technicoat.com or by calling (702) 364-1957.

Las Vegas-based Technicoat Companies specializes in hi-tech performance coatings and floorings, wearing surfaces for pedestrian traffic and vehicular traffic, as well as new and existing roofs. Technicoat’s President Bob Coffman and C.O.O. Glen Williams, a.k.a. “the Cowboys”, are fixtures in the Team Kalitta pit area at most NHRA national events with their trademark cowboy hats. Technicoat Companies and Kalitta Motorsports began their marketing partnership near the end of the 2002 NHRA season.

“The new design on the dragster is unlike anything anyone has ever seen on a race car,” Kalitta’s crew chief and Kalitta Motorsports general manager Jim Oberhofer said. “The Cowboys have been awesome supporters of our team both on and off the track, so it’s great for us to be able to help them promote their business and their retail floor coating kit with a totally unique race car. Hopefully, we can put it in the winner’s circle for them a few times.”

“We are so excited to market our new retail product in the NHRA and with Kalitta Motorsports,” said Williams. “We know race fans need a quality do-it-yourself floor coating solution for their garages. We’re happy to provide that, along with easy-to-follow instructions that allow anyone the ability to coat their garages like professionals.”

Kalitta, a 45-year old resident of Ann Arbor, Mich., has 31 NHRA Top Fuel event victories in his career in 58 final-round appearances. He is married to Josie, and they have a son, Mitchell, 8, and a daughter, Avery, 6.