Demand to appear on PINKS: All Out, a drag racing reality show that airs on SPEED TV, resulted in phone system and Web site outages in Norwalk Monday, December 7. An estimated 9,000 racers from the Midwest United States tried to grab one of 425 available openings when they went on sale at noon at Summit Motorsports Park. The 425 openings sold out in two minutes and were only available by phone or online.
The episode of PINKS: All Out will be filmed at Summit Motorsports Park August 27-28, 2010. The reality show last filmed an episode at the track in June, 2008.
“We had a lot of people simultaneously trying to get one of these 425 racer openings,” said Bill Bader, Jr., president of Summit Motorsports Park. “We were amazed when we looked at the logs for our Web site. When you have that many people calling and using the Web site at the same time, it creates a large spike in demand on the equipment. I apologize to anyone in Norwalk that may have been inconvenienced.” Many residents in eastern Norwalk reportedly lost phone service and Internet access mid-day Monday as demand interrupted service.