COMMENTARY: ONLY ONE JOHN FORCE NEEDED

NHRA doesn’t need any more John Forces.
02_06-12-knight
Don’t go smokin’ your tires in a rush to run me over, Force fans, because I mean that in a good way.

From a Business of Racing perspective, Big John is a huge positive for the straight-line sport. He’s special. He’s unique. He seems bigger than life. He’s one of a kind.

And that’s my point.

The 15-time Funny Car champion already occupies the available space in the public/media/corporate marketplace reserved for successful, oversized -- sometimes outrageous -- personalities. That works for Castrol, Auto Club, Brand Source and now Traxxas and so they’ve pledged themselves (and their sponsorship money) to Team Force. They don’t need a Force clone to help them sell their products and services.

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