ompeting in Top Fuel without major
corporate sponsorship is like David versus Goliath. However, when it’s
David Baca versus Goliath, the odds for Goliath decreases to roughly even
money.
And in a sport dominated by corporate sponsorship, being an independent
Top Fuel owner/driver places Baca firmly on the United States Endangered
Species List between the California Condor and the Northern Spotted Owl.
But unlike the California Condor, this California native has managed to
flourish in his environment.
Married to wife Michele with two children, Baca owns and operates All
State Contract Floors, a flooring business serving builders and
contractors throughout California. And in addition to those
time-demanding commitments, he’s also competing in the full 23-race NHRA
POWERade schedule in Top Fuel.
Drag racing has been such an important part of Baca’s life that the
second-generation Top Fuel driver proudly proclaims, "I came from the
womb to the drag strip; when I came out I was smelling nitro."
Baca’s father, Dennis, raced throughout California and most notably won
the 1977 U.S. Nationals and the 1977 World Finals. The early
imprinting of the smell of nitro and the sight of watching drag racing
legend Don "Big Daddy" Garlits has remained with him ever since.
Baca’s drag racing career began in Top Alcohol Funny Car in the late
80s and he earned his first win in 1989. In 2003 at the age of 45,
he competed in his first full rookie season in Top Fuel, finishing an
impressive seventh in points. And although Baca’s rookie stripe
might have had some gray in it, he said that being a 45-year-old rookie
had one distinct advantage: "Experience." That’s a
quality that neither corporate sponsorship nor cash can overcome.
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For 2005, Baca said that experience once again will be the key to his
success as an independent owner/driver.
"You look around here [In the pits], and what teams haul ass: they
have an old guy," Baca said. "And I don’t mean that
negatively. There’s not a whole lot of new young guys that are
running like the old guys. I think with my father coming back, and
Larry Meyer, we have a lot of combined knowledge on how these motors
run. And the old guys are different than us new guys because they
understand the combustion motor probably better than you and I. So
from that perspective, we feel that we have what it takes to compete with
those guys."
Just because Baca says that his team can compete with the other
corporate teams doesn’t mean he would turn away corporate
sponsorship. While drag racing fans know that the Top Fuel machines
run on nitromethane, Baca knows they really run on cash—and lots of it.
"Do we like using our own money? No," Baca said.
"Do we wish someone would come along and give us a hand?
Yes."
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So why does a race team that finished seventh in the points in 2003,
and 13th in the points in 2004—despite running only 16 races—not have
a major corporate sponsor?
Well, that’s a question that Baca still is asking himself.
"It’s really amazing to me if a new sponsor comes along and they
don’t consider our team," Baca said. "I actually get
insulted. So then I wonder what the heck is going on directing these
potential sponsors. They [NHRA] say they don’t direct people; I
disagree with that. If you are head of this machine, the worst thing
you can have is five, eight car teams."
The conversation quickly turned as David Baca the Top Fuel driver
became David Baca the business man.
"I believe as a business man that I would much rather have 22
single-car teams, or 18 single-car teams and four, two car teams so that I
have a healthy sport," Baca said. "The worst that can
happen is if one of the bigger team owners says ‘I’m done.’
But I’m not here to run their business. I do this for fun."
And few things in drag racing bring Baca more enjoyment than beating
those multiple-car teams on Sunday.
"It’s great to knock off the big dogs," Baca said.
"That’s why a couple of my buddies nicknamed us ‘the spoiler.’
When you think about it, that’s kind of what we are: we are the
spoiler. We are here to spoil the day. We are here to cause
you conflict. I’m the guy that’s going to throw that spoke in
your cog; I’m the guy that’s going to make you go over the handle
bars."
Don’t think that Baca is content with the role of a
"spoiler." Until the NHRA starts handing out a
"Wally," prize money, and championship points for that moniker,
it just isn’t enough for him.
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"Do I get upset when we don’t go the whole mile out here?
You bet your ass," Baca Said. "That’s the competitive
spirit in me."
It’s that competitive spirit that Baca inherited from his father,
Dennis. And although the two didn’t associate for what Baca only
describes as a "spell," they have since repaired their damaged
relationship. As important as it is to have an "old guy"
on your race team, Baca said it’s more important to have your "old
man" by your side.
"It’s a sad scenario when two people don’t settle their
differences, and one of them passes," Baca said. "And then
you wish you could have settled something with someone, but you didn’t.
Fortunately for me and dad, that’s not going to happen."
What independent owner/driver David Baca hopes will happen is that a
major corporate sponsor will eventually join his family operation.
It’s important to note that Baca has acquired Don Steves Chevrolet as an
associate sponsor for his team. Don’t recognize the sponsor?
Well, there was another struggling independent racer years ago that
carried Steves’ sponsorship before he became drag racing’s
Goliath. His name?
John Force.